Creating content in 2025 isn’t just about creativity; it’s also about working smarter. As platforms change and audience expectations skyrocket, creators need the right tools. You can use these ten tools to create amazing content, streamline your workflow, and grow your audience, whether you’re a blogger, YouTuber, podcaster, or social media influencer.
1. AI-Powered Writing Assistants
ChatGPT and Jasper are game-changers for content creators. With these tools, you can brainstorm ideas, write articles, optimize SEO, and craft social media captions. They’re kinda like the Alfred to your Batman/Bruce Wayne. Without Mr. Pennyworth, the Dark Knight wouldn’t be the hero that Gotham needs.
Why You Need It:
Creates content faster.
Whenever you’re stuck in a creative rut, it inspires.
Enhances the readability, grammar, and tone of the text.
2. Comprehensive SEO Tools
To get your content discovered, SEO is a non-negotiable. Using tools like Ahrefs, SEMrush, and SurferSEO can help you figure out what keywords to use, how to build backlinks, and who your competitors are. They’re great for boosting your Google rankings.
Why You Need It:
Increases organic traffic to your website.
It keeps you one step ahead of the competition.
It helps you plan content based on trending search queries.
3. Graphic Design Platforms
It’s all about visuals in 2025. You can easily create eye-catching graphics, thumbnails, and social media posts with Canva and Adobe Express. If you want more advanced options, Adobe Creative Cloud is still the way to go.
Why You Need It:
Creates visually appealing content.
Engages users with professional-looking visuals.
Makes design tasks easier, even for non-designers.
4. Video Editing Software
Video content dominates online platforms, so video editing software is a must. Using tools like Final Cut Pro, Adobe Premiere Pro, and CapCut (for mobile creators) will make your videos stand out.
Why You Need It:
Produces polished, professional-looking videos.
Provides advanced editing features such as color grading and motion graphics.
Content can be repurposed for different platforms.
5. Social Media Management Tools
Managing multiple social media accounts can be a drag. Tools like Buffer, Hootsuite, and Later can help. You can schedule posts, analyze performance, and interact with your audience from a single dashboard.
Why You Need It:
Automate your posting schedule to save time.
Analyze your strategy to fine-tune it.
Consistently updates your social media accounts.
6. Content Planning and Collaboration Platforms
Having a well-organized content calendar is a lifesaver. For solo creators and teams, platforms like Notion, Trello, and Asana make planning, collaborating, and staying on top of deadlines easy.
Why You Need It:
It keeps your workflow organized and stress-free.
Makes collaboration with others a breeze.
Keeps you on top of deadlines.
7. Podcasting Equipment and Software
If podcasting is part of your content strategy, you need quality equipment and software. You can deliver crisp, professional-quality audio with tools like Rode PodMic, Audacity, and Riverside.fm.
Why You Need It:
Engages listeners by delivering high-quality audio.
Makes recording and editing easier.
In a crowded podcasting world, it can help you stand out.
8. Analytics and Performance Tools
For your content to resonate, you need to know your audience. Tools like Google Analytics, YouTube Studio, and platform-specific insights can help you learn what works and what doesn’t.
Why You Need It:
Analyzes audience behavior.
To replicate success, identify top-performing content.
It helps you make data-driven decisions.
9. Cloud Storage Solutions
Content creators deal with large files every day. With cloud storage platforms like Google Drive, Dropbox, and OneDrive, your files are secure, accessible, and easy to share.
Why You Need It:
With reliable backups, you can protect your data from loss.
Share files easily for easy collaboration.
Makes your workflow more efficient and smooth.
10. Monetization and E-Commerce Platforms
The ultimate goal for many creators is to turn their passion into profit. You can directly monetize your audience by monetizing your audience directly on platforms like Patreon, Ko-fi, and Gumroad, or selling physical or digital products on Shopify and Etsy.
Why You Need It:
You can diversify your sources of income.
Creates a sustainable business around your content.
Maintains relationships with loyal supporters.
Final Thoughts
With the right tools, you can create exceptional content, streamline your workflow, and connect with your audience. Start by deciding your goals and then pick the tools to help you achieve them.
Always remember that the best tools are those that make your life easier while improving your content. Don’t be afraid to experiment; let these essentials elevate your content game.
So you have decided that you want to create your own content, whether it be a blog, YouTube channel, podcast, or even a TikTok video. That might not seem like a lot to you. That first step, however, is always the most difficult. And, taking that leap is something to be proud of.
Now, the million-dollar question: What’s next?
It’s totally normal to feel overwhelmed when starting out. Where do you begin? How do you come up with ideas? Is your content any good? Each and every content creator has asked themselves these same questions as well.
For all the aspiring content creators out there who are just embarking on their journey, this post is for you. I’ll give you some tips and tricks to help you get through this new (and sometimes scary) world of content creation.
Embrace Imperfection
There is a misconception that your content must be flawless from the beginning. From my experience, that’s just not true. Many of the most successful creators started with rough, unpolished content. Even industry leaders have had their less-than-stellar writing published in legitimate publications like Forbes. Why? Their knowledge is what matters, not what would please their English teacher.
Don’t believe me? Watch some old YouTube videos by your favorite creators. At the time, they weren’t known for the quality of their production. Their focus was on delivering value, whether that was through entertainment, education, or inspiration.
In short, you don’t have to be Ernest Hemingway to write compelling content or need WWE-level production to create engaging videos. People connect with authenticity. Your unique voice and perspective is what they want to hear. Don’t be perfect, and instead be authentic.
Start With What You Know
Look, when it comes to content creation, you’re not reinventing the wheel here. You can start by sharing what you know and what you care about. Are you a fitness fanatic? You can share home workout tips with beginners. Love to cook? Post a simple lasagne recipe.
Despite what you might think, your unique perspective is valuable. What seems basic to you could be a breakthrough for someone else.
Try coming up with a list of topics you’re interested in if you are stuck. Afterward, break each topic down into smaller subtopics. Going back to the cooking example, you could create content about:
Recipe development. You can share original recipes, stunning visuals, and helpful tips with your friends and family.
Cooking tutorials. Step-by-step instructions or demonstrations for beginners can help viewers understand complex techniques.
Ingredient spotlights. Use seasonal ingredients and explore their nuances and creative uses.
Cooking tips & tricks. Identify common cooking challenges, share helpful hacks, and offer troubleshooting advice.
Food stories. Tell a story about your food experiences, travels, or cultural insights.
Be Yourself
What makes you, well, you? What are your passions, hobbies, and interests? Don’t pretend to be someone you aren’t. In the words of Chris Cornell, “To be yourself is all that you can do.”
You can also experiment with different writing styles and presentation formats. If you keep doing this, you will eventually find what feels natural and comfortable for you.
Focus on Your Audience
Do you have a specific audience in mind for your content? Who are they and what are their needs and interests? Knowing this will help you create content that your audience will find valuable. Specifically, you can share your knowledge, provide helpful tips, tell engaging stories, and initiate meaningful discussions by sharing your expertise.
Most importantly, engage with your peeps. Build relationships with your audience by responding to comments and answering questions.
Set Realistic Goals
When you start something new, it’s easy to get carried away by the excitement. When you set unrealistic expectations, you may feel overwhelmed to the point that you throw in the towel.
Rather than setting lofty goals, focus on achieving them. A few examples are:
Publish one blog post per week.
Post on Instagram three times a week.
Record and upload one video per month.
You’re better off creating one high-quality piece of content weekly than churning out mediocre content daily.
You can also plan and schedule your posts by using a content calendar. As a result, you will be held accountable, organized, and able to keep posting on time. You don’t have to get fancy either. A Google Calendar or Doc will be just fine.
Use Tools to Make Your Life Easier
Content creation doesn’t have to be a solo endeavor. There are tons of tools available to simplify the process. Some must-haves include:
Grammarly. You can use this AI-powered tool to ensure your content is polished and professional by checking your grammar, spelling, and tone.
Canva. For social media posts, blog posts, or presentations, it’s perfect for creating visually appealing graphics.
Google Docs. It’s a simple, collaborative platform for organizing and drafting content. Personally, I couldn’t live without Google.
Notion. Organizes and tracks your content ideas.
Using these tools lets you focus on creating instead of getting bogged down in technical details.
However, you don’t feel that you have to learn every tool at once. Begin with one or two tools that align with your needs and then gradually add more.
Learn By Doing
As the cliched saying goes, “practice makes perfect.” You learn what works and what doesn’t with every piece you produce.
Also, if you wait until you feel 100% ready, it might never happen. Start small and grow from there. Make a quick Instagram Reel, record a quick podcast, or write a blog post. As you develop your skills, you will gain confidence.
You may want to go one step further and analyze your performance. Pay attention to engagement, views, and shares to understand what resonates with your audience. You can refine your approach based on this data.
Overcome the Fear of Judgment
It’s natural to worry about what other people will think. Are people going to criticize you? Yeah, probably. As a writer, I’ve encountered my fair share of negative comments. In most cases, though, people are encouraging and supportive.
Don’t forget that you aren’t creating content for everyone. Your goal is to create for your target audience — the people who understand your message and value your expertise. Keep your focus on them and not on the Jabroni who may be causing trouble.
Here’s another tip. In times of self-doubt, remember why you started. When you feel low, make a list of positive feedback and accomplishments to boost your confidence.
Keep It Simple
To get started, you don’t need expensive equipment or complex strategies. All you need is a smartphone, basic editing software, and a clear message. You can improve your process and invest in better tools as you grow.
Start with:
Blog posts or social media captions that are short and sweet
A simple video shot with your phone
Basic graphics made in Canva
Keep this timeless advice in mind: Quality over quantity. In the long run, well-thought-out content will always do better than rushed content.
Stay Consistent
Building a following and building credibility requires consistency. Keep showing up, even when you don’t feel like it. In time, your efforts will compound, and you will see results.
At the same time, create a routine that works for you. Decide what schedule works best for you, whether writing an hour in the morning or batch-creating content over the weekend.
Play the Long Game
It takes time and effort to build a successful online presence. If you don’t see results right away, don’t get discouraged.
Build relationships with your audience.
You need to be patient and persistent.
Take advantage of the journey.
Putting it All Together
Creating content can be a rewarding experience. It’s a chance to share your passions, connect with others, and build something truly unique. If you follow these tips and stay consistent, you’ll be well on your way to creating a thriving online presence.
However, this is just the beginning of your content creation journey. Don’t forget to adapt these tips to your own style and goals. Also, make sure you have fun while you’re doing it.
In our hyper-polarized world, it is difficult to decide whether brands should engage in political content. With the era of social media amplifying every opinion and consumer expectations constantly shifting, it’s easy to feel overwhelmed. When election cycles come around, this becomes increasingly important.
So, that begs the question. Should you publish political content? Well, you might not like this answer, but it depends.
Here’s what I mean by that. Getting political isn’t just about throwing your hat in the ring. You should consider a host of factors, such as your brand’s identity, values, audience, and nature of the issue.
To put it another way, creating political content is more about taking a stance on what you believe. Often, this would be social issues or legislation that you can get behind.
In my opinion, this is in contrast to a local business in my neck of the woods. On my way back home to the shore, I passed a business that installs bed liners in pickup trucks. On the outside of their storefront, there was a huge Trump banner. Let me be clear, though. It’s fine for them to support whoever they want for president. That’s their right.
However, if I were a patron, I would be more concerned with quality, price, and customer service. Because they made their political views clear, I would prefer to do business with another company that aligns with my political views — even if they aren’t as good. Or, even better, support a company that doesn’t share their political view.
And, before being accused as a triggered snowflake, I would feel the same if they had a banner supporting the Democratic candidate — which as of this writing is Harris. Why? Well, again, I don’t see the correlation between supporting a political candidate and truck liners. And, I can’t stress this enough, I would be more concerned about the quality, price, and service.
Patagonia and Black Rifle Coffee Company: Brands That Got It Right
As an outerwear giant, Patagonia is also a vocal advocate for environmental protection. With a passion for the outdoors at its core, the brand seamlessly integrates its activism into its business model. That’s why money people would consider Patagonia a brand aligned with the left.
As a company, Patagonia extends its commitment beyond marketing slogans. In addition to establishing concrete programs like garment recycling, the company’s website prominently features its social initiatives. This includes endorsing eco-friendly candidates or resources, like where to volunteer or donate. For example, through the company’s Action Works, you can connect with environmental action groups in your area. Additionally, Patagonia Action Works processes and distributes donations to environmental grassroots organizations in partnership with Network for Good.
In short, their brand identity is rooted in transparency and authenticity.
Moreover, Patagonia is fearless in standing up for what it believes in. The company, founded by Yvon Chouinard, has consistently demonstrated its commitment to the environment through high-profile litigation. Also, Patagonia uses QR codes and reduces paper hang tags, thereby reducing landfill waste by 170,000 pounds. And, the company also allows customers to trade in and purchase worn clothing.
By being socially responsible and successful at the same time, Patagonia displays that business success can coexist with social responsibility.
But, to be fair and balanced, let’s look at a brand on the other side of the political spectrum.
With its unique blend of purpose and passion, Black Rifle Coffee Company was founded by veteran Evan Hafer. In between deployments to Iraq and Afghanistan, Hafer refined his marksmanship and coffee roasting skills. Through the combination of these two loves, he has created a company that not only employs veterans but also supports them.
Each purchase you make at Black Rifle Coffee Company benefits veterans, law enforcement, and first responders. Apart from coffee, the company also sells apparel and tumblers.
In addition to its products, Black Rifle Coffee Company is committed to giving back to the community. They publish Coffee or Die Magazine, which features in-depth stories about military members, veterans, and first responders.
On the surface, it might not seem that these two companies are political. But, that’s why it works for these brands. Both put their values front and center. As a result, when they discuss social initiatives or support a candidate it’s organic, instead of talking politics because of their party affiliation.
Pepsi’s Misstep: A Case Study in Tone-Deaf Advertising
Kendall Jenner’s Pepsi commercial stands as a prime example of a brand catastrophically misjudging public sentiment. In an attempt to capitalize on activism, the ad was not only misguided but deeply offensive as well.
In the commercial, social issues are portrayed vaguely and trivially. Using consumerism as a means to resolve complex issues, Pepsi grossly simplified the issue of racial inequality. Moreover, the ad’s portrayal of a privileged model joining a protest and defusing tension with a soda is insensitive to the real-life struggles and dangers activists face.
Ultimately, the commercial alienated consumers and damaged the brand’s reputation, providing a cautionary tale for brands considering political campaigns.
So, you’re thinking of diving into political waters with your brand. Although it can be risky, it can also be extremely rewarding. Let’s take a closer look.
Why it might be a good idea:
Strengthen your brand. By taking a stand, you can make yourself stand out. After all, a brand with strong beliefs gets people’s attention.
Connect with your audience. Politics matters to lots of people. You might make them love you if you do too. In fact, 63% of consumers buy and advocate for brands based on their beliefs and values, according to the 2023 Edelman Trust Barometer report.
Demonstrate your values. With political content, you can demonstrate to your customers that your company cares more than just about making money. Ultimately, it’s a great way to reinforce corporate social responsibility and your values.
But here’s the catch:
You might lose customers. People have strong opinions, and they might not agree with yours.
People might think you’re a fake. When you don’t believe what you’re saying, people will see right through you.
It’s complicated. Politics can be messy. Because of this, you need to be careful when it comes to law and ethics.
So, when is it a good idea?
Does it fit your brand? Stay true to yourself.
Will your customers like it? Make sure you know your audience.
Can you handle the backlash? Don’t be surprised if you receive negative feedback.
Is it worth the risk? Weigh the pros and cons.
If you decide to go for it, here’s some advice:
Be genuine. Authenticity is key.
Do your research. You should know what you’re talking about.
Choose your battles wisely. Your brand should focus on issues that matter to it.
Listen to your customers. Listen to what others have to say.
Be respectful. Don’t use inflammatory language.
Have a plan for the worst. Be prepared for negative reactions.
To clear things up, here are a couple of examples.
Suppose you are a financial planner or accountant. Based on your knowledge, you may want to share your opinion on why you aren’t supporting a candidate because they support legislation that negatively impacts retirement plans or would raise taxes.
Let’s say you are a contractor. You or someone you know may have been ripped off by Trump when he had a presence in Atlantic City. Using that anecdote, you can discuss how contractors can protect themselves from non-paying clients.
Now that you are a retired police officer, you own a sandwich shop. Your content could focus on the role small businesses and the police play in strengthening communities. In addition, you could share social media posts promoting causes and events that back the blue.
If you’re not sure about going all-in on politics, here are some other options:
Focus on social issues. It is possible to address problems without being partisan.
Support non-political causes. Consider partnering with a charity or organization you believe in. For example, supporting your local animal shelter shouldn’t offend anyone — regardless if they’re on the left or right.
Amplify diverse voices. Bring different perspectives to your content.
Ultimately, the decision is yours. Just weigh the risks and rewards carefully, and make sure it’s the right move for your brand.
Last but not least, don’t feel pressured to share political content for fear of being made out to be ignorant. Unless you’re passionate about it, fully educated about it or know you’re sharing a post from someone who is, don’t do it. The best thing to do is to stay out of politics rather than appear inauthentic or tone-deaf.
What is the first thing that you think of when you hear about Philadelphia? Or, more specifically the city’s sports fans.
It’s probably Jolly St. Nick getting pelted by snowballs in a stadium full of drunken Scrooges.
Did this happen? Kinda. But, I’ll get into that later.
Does Philly or its fans really care that everyone from sports publications like ESPN or The Bleacher Report to reputable news outlets like Time constantly bring this up? Not really. We take pride in how passionate, gritty, and even ridiculous we can be when it comes to our sports teams — and city for that matter.
What personally aggravates me is that content creators are still relying on an incident from, *checks notes* 1968 is still referenced to describe how terrible the fans and city are.
As a content creator myself, relying on this singular incident from decades ago just shows how lazy, uninspired, and unoriginal this is. A lot of other infamous incidents have taken place since then. And while these events are mentioned, they still get glossed over by the so-called Santa Incident.
I get it. It’s an outrageous story that’s bound to elicit a response. But, when it comes to content overall, it has to be original and unique. If the same incident keeps coming up time and time again, how will your content stand out? Whether you realize it or not, it’s not what your audience wants. And, it’s definitely not what the Big G is looking for.
Does that mean you have to completely sweep the Santa Incident under the rug? Of course not. It’s an iconically infamous moment. But, you should certainly put your own spin on it so that you stand out and prove that you’re an authority figure.
Here are just a couple of directions you could in:
The 10 Worst Sports Fanbases (That Aren’t Philly).
Philly fans have a reputation for being some of the worst sports fan bases. And, there is some truth to that. We’ve thrown batteries at players. Puked on little girls. And, have punched horses. Oh yeah, there’s that whole Santa and snowball incident.
But, in fairness, these 10 sports fanbases are worse.
10. San Francisco Giants fans.
San Fran is probably the most ridiculously overrated and awful city in the country. The cost of living is exorbitant and the open-minded citizens are pretentious.
Oh, yeah. Giants fans stabbed and killed a Dodgers fan.
9. Duke basketball fans.
There’s something incredibly enraging about their smug self-satisfaction and air of intellectual superiority. Let’s not forget about their fans camping out in tents and trolling their opposition’s stars.
What most annoys me about them? The Duke basketball program is great, and its fan base is extremely loyal, regardless of how irritating it may be.
8. Pittsburgh Steelers fans.
Were you aware that the Pittsburgh Steelers have won six Super Bowls, tied for most in the post-merger era? You’ll hear all about it from their arrogant fans.
Would you ever support your biggest rival in any game, let alone in the national championship? Sadly, this is the norm in SEC Country. The whole “Rah Rah SEC” bit that Arkansas, South Carolina, and the rest of the league do when Alabama wins the national title or when an SEC team wins the CWS is sad. I mean, would you ever see Michigan fans root for Ohio State?
6. St. Louis Cardinals fans.
You might be surprised to learn that they invented baseball. Not really. However, they want to rewrite history to make you believe this is the case.
5. Golden State Warriors fans.
Basketball in the 2010s has been dominated by them. The move to Oakland, however, showed the weak fan base they had before. A major reason for this is that “tech bros” pay inflated prices for courtside tickets because they think everything the Warriors do on the court is revolutionary.
4. New York Yankees fans.
It’s true that they have won tons of championships. They have won 27 World Series championships in 40 appearances.
With all that winning, you’re going to get some arrogant and obnoxious fans. That’s definitely the case with Yankees fans. More recently in 2022, this classy fanbase pelted Cleveland Guardians outfielders with garbage after a 5-4 loss.
Let’s also be real, shall we? As a whole, New York City is a stinking pile of garbage.
3. Los Angeles Dodgers fans.
Remember that time Dodgers fans disabled a Giants fan? Yeah, that rarely gets mentioned.
Additionally, they are still whining about their World Series loss to Houston. Sure, the Astros are cheaters. But, the Dodgers, despite all their regular season wins and money spent on talent, have only won the World Series in 2020. And, that doesn’t really count, does it?
2. Patriots fans.
Once upon a time, this franchise was a complete disaster. Then Tom Brady arrived — along with the numerous cheating allegations. You’d think they’d be happy after six Super Bowls in 20 seasons, wouldn’t you? That’s not true. Despite their wins, Pats fans still believe the NFL is trying to destroy the franchise.
1. Dallas Cowboys fans.
Dallas hasn’t won a Super Bowl since Bill Clinton was president. And, despite this, every single year their fans insist that this is their year.
The 5 Worst Things That Philly Fans Have Done (Excluding Santa).
There is a reputation for Philly fans being rowdy and terrible if you are an opposing fan. Why? There was that time when Eagles fans threw snowballs at Santa. Yet, Philadelphia fans have committed far more heinous acts.
5. Vomiting on an 11-year-old girl intentionally.
A few bad apples should not define a whole fan base. In this case, it was one terrible individual who committed this horrific act. Still, this is perhaps the most traumatizing and harmful moment Philadelphia sports fans have committed.
As a result of intentionally vomiting on an 11-year-old girl, Matthew Clemmens, 21, was charged with simple assault and harassment. It is alleged that the arresting officer saw Clemmens putting his fingers down his throat before he was arrested.
4. Fan threw batteries at J.D. Drew.
When Macho Row ended, the Phillies became a terrible baseball team that drafted J.D. Drew second overall in 1997. Drew signed with the Cardinals instead of the Phillies the next year, so when Drew played in Philadelphia in 1999, the fans threw batteries at him in protest.
“The fans were slighted and proceeded to make their feelings toward Drew crystal clear,” Sean Kane wrote for NBC Sports Philadelphia. “During his first game at Veterans Stadium in 1999, he was booed loudly and had batteries thrown at him by a couple of fans. The booing never stopped or lost any steam. Every year Drew came to Philadelphia, he was booed intensely.”
3. Breaking the leg of Zema “Chief Zee” Williams.
Formerly known as the Washington Redskins, the Eagles hosted the team with an unusual mascot called Chief Zee. A super fan, he served as the team’s unofficial mascot. The moment he walked into Veterans Stadium in 1983, he had no idea what was going to happen.
There were two attacks on Williams. His clothes were ripped once he was inside the stadium. Sadly, the second time was a much more violent attack. Throughout the remainder of the year, Williams was confined to a wheelchair and crutches due to a broken leg.
2. Flyers fans lose their bracelet privileges.
In 2016, a group of Flyers fans decided to indulge in some bad behavior in the Wells Fargo Center. In the third period, when the Washington Capitals scored, increasing their lead to 6-1, fans began throwing their wristbands on the ice for a light show honoring Flyers owner Ed Snider.
There were so many bands across the playing surface that the game had to be postponed. In a statement, the team stated, “Fans have the right to voice their displeasure vocally or by not watching or attending games, but when displeasure is expressed in a way that embarrasses or endangers others, it cannot be condoned or tolerated.”
1. Cheers for Michael Irvin’s career-ending injury.
When a player lies still on the field, a hush falls over the stadium. The opposite was true when Michael Irvin sustained an injury against the Eagles in 1999 that left him motionless. It was discovered later that Irvin suffered a spinal injury that ended his career. Although Eagles players asked fans to calm down, they did not comply.
The True Story of the Santa Incident.
On the day the fans booed Santa, longtime Eagles quarterback Norm Snead was on the field. He didn’t think it was out of character.
“It didn’t surprise me,” said the former Pro Bowler. “Because I knew how they were. I lived in South Philly. Kids would boo you on the street when you walked by if you played bad.”
“They’re vocal at games,” he said, “and they’re vocal on the streets.”
And, the Eagles played very poorly in 1968.
Due to the team’s lack of winning, those fans didn’t just boo Santa. The boos were directed at everyone. The Philadelphia Inquirer reported that in 1968, they threw snowballs at Vikings and Eagles players and even beaned the Eagles coach.
So, what happened next should come as a surprise.
During halftime, Santa was supposed to make an appearance. But, it didn’t show up. So, 20-year-old Frank Olivo, who wore a corduroy Santa suit and fake beard ran onto the field. “He was the worst looking Santa I’ve ever seen,” said Eagles PR director at the time Jim Gallagher.
Eventually, the boos began to rain down. “But then I figured, Hey, it was just a good-natured teasing. I’m a Philadelphia fan. I know what was what. I thought it was funny,” Olivo recalled. And, when the snowballs came, he didn’t mind. It was all in good fun.
And that’s the bottom line.
So, if I have one Christmas wish this year, it’s that we stop putting such an emphasis on the Santa Incident. We all know about it. And, if you don’t, that’s on you. But, sports fans have done far crueler acts. Heck, even Philly fans have done worse. Besides, you’re not even getting the story right.
And, as a content creator, it will make your content stand out while also demonstrating your expertise.